Want more stats on the typical CPC range on each ad platform? Click here.
Step into the competitive world of the Apparel industry with our intricate Paid Media Benchmarks report - September 2023. Rooted in a substantial dataset of 4000 companies assembled by Varos, this analysis gives you key performance metrics for Meta Ads, Google Ads, and TikTok Ads. Explore the past year's average CPM across different paid media platforms and unravel the intricate CPM trends specific to the apparel industry, broken down by company spend level and average order value (AOV). Utilize this vital data to steer your brand towards strategic growth in this dynamic market.
Want stats on the typical KPI ranges by subvertical, ad spend level, and AOV? Click here.
Want stats on the typical KPI ranges by subvertical, ad spend level, and AOV? Click here.
Insights: CPM for Apparel companies have increased 27% in the last 12 months on Meta Ads. CPM for cosmetics companies have increased 9% in the last 12 months on Google Ads. CPM for cosmetics companies have increased 22% in the last 12 months on TikTok Ads.
